a poster invites philippine msmes to join the ready4eu program, listing details and contact information.
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DTI Launches READY4EU Program to Help Philippine Food MSMEs Enter European Market

Iligan and Northern Mindanao Food MSMEs Encouraged to Join DTI’s READY4EU Program

The Department of Trade and Industry – Export Marketing Bureau (DTI-EMB) is calling on Philippine food micro, small, and medium enterprises (MSMEs) to participate in the READY4EU Capacity Building Program, set to run from October to December 2025.

The program is designed to help local food enterprises successfully expand into the European market, offering targeted training and mentorship from industry experts. Registration is open until September 30, 2025, via https://bit.ly/READY4EU.

Benefits of Joining the READY4EU Program:

  • Market fit and strategy assessment tailored for European consumers.
  • Label and formulation compliance audit to meet EU standards.
  • Pricing and positioning refinement for competitiveness.
  • Logistics and delivery readiness for Europe-bound exports.
  • Packaging adaptation and brand alignment to global trends.

The program is open to food MSMEs nationwide, including enterprises from Iligan City and Northern Mindanao, giving local businesses a chance to expand their reach and meet international demand.

For questions or concerns, interested participants may email ready4eu@dti.gov.ph.


Take Your Food Business Global
The READY4EU program is a rare opportunity for Iligan and Mindanao MSMEs to gain direct access to expert guidance and position their products for success in the European market. Register today and secure your place before September 30, 2025.

GoIligan!
Go Iligan is a dynamic platform dedicated to promoting Iligan City’s growth, community, and opportunities. It strives to be the leading force in showcasing everything about Iligan—its thriving businesses, rich culture, stunning attractions, and resilient people. Through engaging content, collaborations, and community-driven initiatives, Go Iligan aims to connect locals, businesses, and visitors, fostering a sense of pride and progress. Whether it’s highlighting local enterprises, advocating for sustainable development, or sharing inspiring stories, Go Iligan is committed to driving Iligan forward as a hub of innovation, tourism, and economic growth.


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