The Department of Tourism – Region 10 (DOT-10), led by Regional Director Marie Elaine S. Unchuan, actively participated in the ASEAN Tourism Forum (ATF) 2026 held in Cebu City at the Seaview Lounge of Nustar Hotel, Mactan. The prestigious ASEAN gathering brought together tourism ministers, national tourism organizations, and industry leaders from all ten ASEAN member states, providing a strategic platform for Northern Mindanao to highlight its premier dive and marine tourism offerings, particularly from Misamis Oriental and Camiguin.
Mindanao’s Dive and Marine Sports Take Center Stage at ATF 2026
At ATF 2026, DOT-10 proudly represented Northern Mindanao under the Dive and Marine Sports tourism product cluster, aligning with the Philippines’ national tourism strategy. The region stood alongside Central Visayas (Region 7) and Davao Region (Region 11), collectively highlighting the country’s strength as a global marine and diving destination.
Showcasing Misamis Oriental and Camiguin’s Underwater Treasures
The spotlight was firmly placed on the world-class dive destinations of Misamis Oriental and Camiguin, provinces known for their exceptional marine biodiversity and thriving underwater ecosystems. These destinations offer:
- Colorful coral gardens and pristine reef systems
- Rare and endemic fish species
- Encounters with marine mammals
- Rich macro-diving environments for underwater photography enthusiasts
Each dive site reflects Northern Mindanao’s commitment to sustainable tourism while delivering immersive and unforgettable ocean experiences to local and international travelers.
Strengthening the Philippines’ Specialized Tourism Clusters
DOT-10’s participation reinforced the country’s tourism product clustering approach, which includes Culture, Nature and Adventure, Food and Gastronomy, and Wellness. By championing Dive and Marine Sports, Region 10 contributes to a unified national effort to position Philippine destinations within specialized global tourism niches.
Elevating Northern Mindanao on the Global Tourism Map
Through its presence at ATF 2026, DOT-10 underscored Northern Mindanao’s readiness to compete with leading international dive destinations. The region’s representation signaled a strong message to global stakeholders that Misamis Oriental and Camiguin are no longer hidden gems but emerging icons of Philippine dive tourism.
Conclusion
The Department of Tourism – Region 10’s participation in the ASEAN Tourism Forum 2026 marks a significant milestone in promoting Northern Mindanao as a premier dive tourism hub. By showcasing Misamis Oriental and Camiguin’s marine wonders on an international platform, DOT-10 strengthens the region’s global visibility and affirms its role in advancing sustainable, high-value tourism in Mindanao.
FAQ for DOT Region 10 at ASEAN Tourism Forum 2026
What is the ASEAN Tourism Forum (ATF)?
The ASEAN Tourism Forum is an annual regional event that gathers tourism leaders and stakeholders from ASEAN member states to promote cooperation and tourism development.
Where was ATF 2026 held?
ATF 2026 was hosted in Cebu City at the Seaview Lounge of Nustar Hotel, Mactan.
What did DOT Region 10 showcase at ATF 2026?
DOT-10 highlighted Northern Mindanao’s Dive and Marine Sports tourism, focusing on Misamis Oriental and Camiguin.
Why are Misamis Oriental and Camiguin important for dive tourism?
Both provinces are known for rich marine biodiversity, pristine dive sites, and sustainable tourism practices.
How does this benefit Northern Mindanao tourism?
Participation increases international exposure, attracts dive tourists, and positions the region as a competitive global destination.
Explore Mindanao’s World-Class Dive Destinations
Northern Mindanao continues to rise as a must-visit destination for marine and adventure tourism, offering authentic underwater experiences rooted in sustainability and natural beauty. From vibrant reefs to global tourism stages, the region is making waves across ASEAN and beyond.